communications
guide
what's your brand story?
You get attention with a showstopper, but you win loyalty with a good old fashioned brand story. Whether it's shared through a logline, 150 characters, a press release or a TED Talk, crafting it takes a thorough understanding of your intention, method, and value proposition.
We create strategies for you to promote your brand through paid or earned press & map out the key to brand guardianship - a mindfulness of protecting and restoring your integrity in a world of an occasionally volatile digital audience.
When it's time to get in front of a camera for a publicity opportunity or a corporate video, we provide the tools you need for media preparedness, even if you're at home and in pajamas from the waist-down.
This toolkit will be your playbook for all communications teams, PR agencies, marketers, and the camera-facing members of your company.